The Mineral Point Unified School District was honored by the Wisconsin School Public Relations Association (WSPRA) with three awards for its work in school communications during the 2017-18 school year.
#PointerNation has now earned 10 WSPRA Awards since the fall of 2015.
WSPRA showcased the Spectrum Awards at its annual fall conference, this year held in Madison November 7-9 with the theme of “Building on the Best: Creating the Best Possible School Communications for Student Success.”
Spectrum Awards honor high-quality public relations efforts produced by, or on behalf of, Wisconsin school districts. This year, there were a record number of entries submitted for critique.
Mineral Point earned three Spectrum Awards, accepted by Communications Director and WSPRA Vice President Joelle Doye:
- Award of Merit
- Special Purpose Publication/Project: “School PR Tip & Social Media Stat of the Week”
- Social Media Campaign: “Alumni Roll Call”
- Social Media Campaign: “Year in Review”
“Spectrum Award winners exemplify the very best communications work in school districts across the state,” said WSPRA President Christina Brey. “The winners demonstrate the value of engaging stakeholders in order to build community support for Wisconsin’s schools.”
WSPRA’s Spectrum Awards are judged by other state chapters on a four-point scale in four areas: goals and objectives, research and planning, execution, and evaluation and results.