The Mineral Point Unified School District was honored by the Wisconsin School Public Relations Association (WSPRA) with three awards for its work in school communications between July 1, 2024 and June 30, 2025.
#PointerNation has now earned 27 WSPRA Awards since the fall of 2015.
WSPRA showcased the Spectrum Awards at its annual fall conference November 13 in Elkhart Lake.
Spectrum Awards recognize high-quality school communication and engagement efforts by or on behalf of Wisconsin school districts. This year, this statewide competition honored nearly 100 school districts and CESAs with awards.
Mineral Point earned three Spectrum Awards which were accepted by Communications Director, and WSPRA Immediate Past President, Joëlle Doye:
Awards of Merit
- Proud Tradition, Promising Future (Referenda Campaign)
- State Wrestling Champs (Social Media Campaign)
- White & Blue Review (Annual Report)
Mineral Point was the only school recognized this year in CESA 3.
The maximum number of awards a district could receive is three — besides Mineral Point, the other, much larger, school districts in the state achieving this feat were: Ashwaubenon, Delavan-Darien, Elmbrook, Franklin, Green Bay, Kaukauna, Kenosha, Sun Prairie, Verona, and Waunakee.
“It is an honor to work in school communication and share positive stories of our amazing students and staff. Congratulations to all who helped the District once again be spotlighted on the state level for our incredible efforts,” said Joëlle Doye, Mineral Point Communications Director and WSPRA Immediate Past President.
“Each year, we are inspired by the thoughtful, strategic, and heartfelt communication work happening across Wisconsin,” said Emily DeBaker, current WSPRA President and Chief of Staff for the Racine Unified School District. “These award-winning projects reflect a deep commitment to transparency, connection, and community pride. We are grateful for the school PR professionals who work tirelessly to ensure families, staff, and community members feel informed, supported, and engaged.”
“Strong communication strengthens strong schools,” noted Debbie Brewster, WSPRA Executive Director. “This year’s award recipients demonstrate what’s possible when districts prioritize clarity, connection, and genuine community engagement. Their work makes a lasting difference in the lives of students and families.”
WSPRA’s Spectrum Awards were judged by over 50 members of other school public relations associations, in many different states, from New York to California. All entries were judged on a 30-point scale in six areas: goals and objectives, research and planning, execution and evaluation, results, language, and design.
WSPRA was chartered in 1967 and is a state affiliate of the National School Public Relations Association (NSPRA). The mission of WSPRA is to expand the capacity of its members to provide effective communication management for the purpose of strengthening educational opportunities for all students.