#WeFight

There are sometimes when you read something that’s so spot on, you just need to share it, and not try to re-word it yourself. For me, this is one of those times. I receive a monthly School PR newsletter in my email inbox called 1635, which is a reference to the year the first public… Continue Reading #WeFight

Live, Laugh, Love, Matter

In the last 24 hours, have you lived, laughed, loved, and mattered? I was giving a friend a tour of Mineral Point Sunday afternoon and was posed this question. My first thought was, that seems like a lot to try and accomplish each day. I mean, some days it’s a struggle just to get out… Continue Reading Live, Laugh, Love, Matter

Face Off

Last week I had the pleasure of attending the National School Public Relations Seminar in Chicago, IL. It’s a rare chance we have, in any profession, to be able to network and learn from the nation’s best–not just locally, regionally, or even at the state level, but nationally. I felt much like the “small town… Continue Reading Face Off

School Board: Is It For You?

A critical time in our school district is upon us — a School Board election. Being a School Board member is anything but glamorous, but fame shouldn’t be why people run for the Board anyway. Your personal time, in many ways, is not your own. Constituents call you, email you, stop you while you’re running errands. You… Continue Reading School Board: Is It For You?

The Great Conversation

A few weeks ago, I had the pleasure of hearing Jamie Vollmer speak at the Wisconsin School Public Relations Association annual conference in Stevens Point. Superintendent Luke Francois provided me with his copy of Jamie’s book “Schools Cannot do it Alone” to read to prepare myself for what might be the topic of the presentation.… Continue Reading The Great Conversation